In 2008, I had the opportunity to join the ASLAN team, one of the top sales training and coaching companies in the world. Their Other-Centered® philosophy aligned perfectly with my beliefs on service leadership.  This unique approach to sales dovetails with how many companies want to approach their customers – summed up in “People Serving People.” This entire approach to selling is based on a few simple, yet universal, principles that are foundational to human behavior and relationships. It’s simple, it works and it’s common sense.

We get bottom-line results for our clients and that’s important to me.  As Marcus Buckingham said to my grad school class at Case Western, “Performance is the point.”  I believe that.

The icing on the cake for me, and what makes this career rewarding, is the transformation that I see in people in two important ways.

In their professional lives:  Yes, they change the way they do their job, but, more importantly, they change how they view and approach their job.  They begin to feel more connected to what they do and how they help others.  They discover the value in what they do and how they make a difference.  The work I do with managers is especially rewarding.  Being a manager today has to be one of the hardest – and often – thankless jobs that there is.  Long hours, outrageous demands, and not nearly enough time.  By working with managers and helping them learn how to coach and develop their teams, we are making their lives just a little bit easier – and more fulfilling.  I feel a thrill when I hear from a manager that he has been able to reach an employee and help that employee develop into a high performer.  It’s even more rewarding when the manager had thought that the employee was “just trouble” or “not motivated.”  I hear from managers all the time that they feel more fulfilled because they are now truly able to help and serve their teams.

The second important transformation is in their personal lives: they take the skills and principles that we teach and they use those in the most important relationships in their lives.  The most energizing e-mails I get from past participants is when they tell me that “Yes, the program helped me be a much better sales consultant, but it made me a better mother or friend or spouse.”  I’ve received e-mails from men who claim that the program helped them build a better relationship with their teenage and adult sons.  And, I’ve heard from both men and women who claim that learning to communicate and relate better most likely saved their marriage.   That’s worth all the hard work.

Again, a few simple, yet universal, principles that are foundational to human behavior and relationships that changes lives.

Why do I cherish my spot on the ASLAN team?  These are people who don’t just talk about being other-centered; they live it.  So, why have I stayed for so many years?  Because of the people.  I don’t know of a finer group of people who are willing to help each other out, lend an ear, brainstorm a tricky client engagement, or simply listen and I’m proud to be part of that team.  And, in truth, at some point through the years they became my ASLAN family.

Read more about ASLAN at their own web site

As a Lead Consultant at ASLAN I have worked with some of the country’s most recognized brands, including

  • MetLife
  • Merck
  • Schneider Electric
  • US Bank
  • Ent Credit Union
  • Veridian Credit Union
  • Cox Business
  • Suburban Propane
  • MSC Industrial Supply
  • American Airlines
  • 21st Century Insurance
  • Pearson Educational Publishing
  • First American Home Warranty